date:Aug 26, 2013
o the end of June 2013. Innova Market Insights said Western Europe alone accounted for over 40 per cent of the total, reflecting the large number of countries and companies involved. The highly developed US market took over a quarter.
Authentic pizzas grow
Recent new product activity focused on areas such as authentic and traditional-style pizzas, gourmet ingredients and toppings and healthier alternatives, according to Innova Market Insights. It reported that a new style product received part