Hershey to set up new facility in Asia and focus on its five core brands
date:Jun 28, 2012
The company claimed that its future growth would be achieved from the US and emerging markets such as China, Mexico, and Brazil. The details of the location of the new facility are yet to be confirmed.
Hershey's business in China has been growing substantially with an 88% compound annual growth rate (CAGR), compared to other markets since 2007. It plans to launch Hershey brand, Ice Breakers and Jolly Rancher brands in China.
The company set up a RD center in Shanghai to develop products for the
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06/28 19:57