date:Aug 22, 2013
the boxes - tasty, affordable and convenient and packed full of goodness - something that appeals to both mums and kids alike.
The impactful packaging for the range features images of seven brightly colored monsters, which can be downloaded by tech-savvy youngsters using QR codes.
The new range follows on from the success of the Chosen By You products launched in 2010. Asda also offers another child-friendly range called 'Great Stuff', which targets the one-to-seven age bracket.