date:Aug 21, 2013
nated by a few brands based on more usual flavours (orange, apple ,etc) and low fruit juice content. We felt that there was scope for Del Monte Fruit Burst to contribute something exciting and different to the category and, as long as the products were competitively priced, then there was a real chance of success.
Del Monte Fruit Burst comes in 5 flavours; fruity pineapple and raspberry, sherbet lemon orange and lime, sour apple and strawberry, cool cherry and lime, sweet apple and blackcurrant