date:Aug 20, 2013
ichard Lloyd, executive director of the consumer watchdog Which? which has been campaigning for changes to the existing price labeling system.
A Which? survey has shown that 78 percent of consumers shopped around for their groceries and 43 percent compared prices within stores. Cynics could say that for supermarkets, while promoting themselves as being always on the side of the consumer, a certain amount of confusion over product pricing might not be a bad thing as far as till takings are conce