British supermarkets to become more transparent
date:Aug 20, 2013
ifferent brands. And when there is a special offer the unit price may not be posted at all.

It may be supposed that seafood on a wet/fresh fish counter may be immune to this kind of labeling. However, certain cuts or individual fish can be offered at specific prices making it impossible for customers to know whether they really are the bargains they seem if no weight is given.

Hard pressed shoppers want to know at a glance what the cheapest deal is without getting their calculators out, said R
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