Nestle cuts prices in Europe to lure recession-hit shoppers
date:Aug 09, 2013
Andrew Wood.

Second-half Hopes

Nestle, which also makes Maggi soups and Pure Life water, said first-half net profit rose 3.7 percent to 5.1 billion Swiss francs ($5.5 billion), while total sales reached 45.2 billion francs, both in line with estimates.

Underlying sales growth in Europe, however, slowed to 0.6 percent, from 1.0 percent in the first quarter, with growth in Germany and Britain offset by weakness in other markets.

Nestle is hoping price cuts will boost sales volumes in Europe i
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