date:Aug 08, 2013
ur myWaitrose scheme.
The myWaitrose scheme launched in October 2011 and offers customer cardholders incentives such as free tea and coffee at selected stores along with free copies of Waitrose's magazine, Waitrose Kitchen.
In a further effort to cement its foodie credentials, the retailer announced on Monday, 5 August, that it was to be the new publisher of 63-year-old The Good Food Guide publication. According to the company, the acquisition builds on Waitrose's 'growing presence as a food e