date:Aug 02, 2013
of Snapple products.
The deal also includes Deja Blue water, which will be rebranded in the St. Louis area to include a gold cap with the Rams blue colors.
Really, the cornerstone of this deal is that the Rams logos are going to be on over 5 million cans and bottles starting this fall, Reif said. Thats activation that our brand has not seen in a very long time.
He declined to reveal financial terms. Dr Pepper declined to comment until the deal is official.
Dr Pepper takes over for PepsiCo, t