date:Jul 31, 2013
UK design agency Totality GCS is to create 4000 final packaging mock-ups for Morrisons this year.
The aim of the pre-sale design project is to save the retailer time and money, as well as increasing shelf standout and space.
The mocked-up packaging formats allow the retailer to assess proposed designs prior to final implementation stages, thereby reducing the time and costs involved with their new product development process.
The project is part of the wider O2O programme established by Morri