date:Jul 26, 2013
tivity to improve our competitiveness and profitability, Ms. Nooyi said. The fact remains that the beverage category in the U.S. has its challenges, especially around carbonated soft drinks.
PepsiCo has ramped up innovation efforts by investing in various technologies related to processing, packaging and ingredients. An example is last years launch of Pepsi Next mid-calorie colas. Anticipating the decline of the carbonated soft drink market three years ago, the company set out to deliver on con