date:Jun 22, 2012
prices during the summer months, consumption fell back towards the end of the year as prices were perceived by many consumers to have reached prohibitive levels.
For lamb this was true for much of the year as it had already become an expensive protein and so further price increases stifled consumption. Indeed lamb retail prices grew 21% year on year, having already been viewed expensive relative to other proteins.
Processors
While processors were shielded by strong overseas demand, helped by