date:Jul 24, 2013
drinks, is producers reformulating their products with lower juice content to reduce costs. The expansion of still drinks has also been helped by consumers moving to lighter still drinks which are perceived as being less sugary.
The flavour mix for still drinks is evolving in terms of preferences
The still drinks flavour mix in Russia has started to change dramatically, with the traditional berries segment losing share to the rising apple and orange flavours. In 2012, the leading individual f