date:Jul 12, 2013
and the expiration of an important K-Cup patent in September 2012 has led to a new round of marketplace competition, motivating long-standing category participants to step up their competitive strategies, said David Sprinkle, research director for Packaged Facts.
There also has been an increase of private label and unlicensed beverage pods that work in Keurig K-Cup brewers.
Packaged Facts said there are several factors that will contribute to the continued growth of the single-cup market. The