Dairy industry and retailer merchandising collaboration is ‘recipe for success’
date:Jun 19, 2012
ppers and secondly increase sales,added MacKay.

Leverage consumer trends

According to the research document, it is essential that retailers identify new strategies and leverage key consumer trends to remain competitive.

With increased competition from alternative channels, grocers need to identify new strategies to stay competitive. Understanding and serving consumer needs is at the heart of protecting sales, and meal solution merchandising provides retailers the ability to leverage key consu
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