date:Jul 01, 2013
category sales during this year's first quarter. Likewise, three of the top four value-added vegetable categories increased volume sales by double-digits, supported by steady average retail pricing. Overall, value-added vegetables went up 12.7% in dollar sales and 12.1% in volume sales. Organics also grew in dollar sales with organic fruits and vegetables increasing 24.4% and 14.9%, respectively.
The report also identified that in this quarter, an examination of consumer-driven trends in produ