Strand Equity Acquires Minority Stake in Bai Brands
date:Jun 28, 2013
as an advisor to the company, which earlier this year raised new capital from a number of unnamed celebrities, according to a report in e-mail newsletter Beverage Business Insights. Rodsky said that while Bai has no pending announcement about celebrity involvement in new marketing campaigns for the brand, Bai will likely release such information in the near future.

Strand is funded solely by Rodsky and Schwarz, who two years ago sold APAC for approximately $470 million to One Equity Partners, t
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