Natural foods category helps boost Kroger results
date:Jun 18, 2012
said.
Mr. McMullen added that Kroger continues to get better at target marketing personalization for its customers.
The biggest growth in natural foods is really regular customers that arent just diehard natural foods or organic shoppers are finding some of the products taste better, Mr. McMullen said. Some of the items they just like the item. Its more creative. So youll see customers that arent necessarily just natural foods shoppers but shoppers that find something they like and they will buy
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