date:Jun 16, 2013
with the strategy Burger Kings new chief executive officer has focused on since his appointment on June 7. The fast-food chain has been struggling in its home U.S. market and is now looking to expand outward, evidenced by its expansion to Russia in 2010.
Unfortunately for Burger King though, the company is not escaping its competition in South Africa, but rather, is following it. BKs first outlet arrived in Cape Town a solid 18 years after McDonalds Corp (NYSE:MCD) started its operations there