Lower-calorie products driving growth, says HWCF
date:Jun 04, 2013
dy. There is now a fundamental business reason to do so. The food companies that get this are acting in their shareholders best interests not just in consumers best interests. A crucial way to accelerate a decline in the national obesity rate is to show food companies where the growth is.

Hudson researchers examined Nielsen ScanTrack data, which captures sales data on point-of-sales purchases through barcodes, to analyse the dollar sales for the food and beverage products sold by HWCF member c
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