date:May 30, 2013
Danish dairy company Arla Foods has selected Widen Enterprises' web-based DAM solution to manage its digital brand assets worldwide.
According to Widen, Arla Foods needed a cost-efficient brand management solution suitable for decentralized advertising operations.
ADtomic, Arla's digital advertising agency, digital project manager Daniel Peulicke Hansen said that Arla is a dairy collective for international brands, so it needed a solution that could work around the world.
Widen digital asset