date:May 20, 2013
by introducing Danone's worldwide expertise in quality and product innovation, while leveraging Mengniu's leadership and distribution capability in China's yogurt category.
Danone will invest approximately 325m as a result of the two cooperation projects.
Danone Chairman and CEO Franck Riboud said joining the strengths of Danone, COFCO and Mengniu will create the winning combination to unlock the potential of the Fresh Dairy Products category in China.
Backed by COFCO's extensive expertise i