date:May 15, 2013
earchers found that over three weeks time, people come to like the flavor paired with maltodextrin more, even though they couldnt taste the added carbohydrate. Still, they only increased their liking from mildly pleasant at the start of the study to moderately pleasant at the end of the study.
The researchers saw a larger effect when they took functional magnetic resonance imaging (MRI) scans of peoples brains while they sipped the different flavors. Although they gave everyone 112.5 calories w