date:Jun 13, 2012
John Morris, European head of consumer markets at KPMG, toldConfectioneryNews.comafter his presentation at the Chocovision conference in Davos, Switzerland last week how confectioners can achieve growth in an ever-changing landscape.
Developing and developed
There are almost two track markets, he said.
The first, he said, were developed markets such as the US and Western Europe where chocolate is capable of weathering recession, but competition is high.
There needs to be a lot more innovatio