date:May 07, 2013
The National Frozen Refrigerated Foods Association (NFRA) announced 24 leading brands are sponsoring this years Summer Favorites Ice Cream Novelties promotion, which includes a retail display contest, a consumer coupon freezer giveaway and many promotional resources to help reach out to shoppers and increase sales.
The Retail Display Contest encourages retailers to use their creativity to develop merchandising displays during the promotion months and compete for the Golden Penguin Award. The