date:Apr 17, 2013
real estate, and youll see them literally everywhere. Thats exactly what we are doing with KFC in China as we expand into all these lower tier cities. We have first-in advantage. We are getting the prime location, and we are becoming we definitely are going to be the McDonalds of China but this time its KFC.
Initiatives under way include building a breakfast business, adding a home delivery component, adding 24-hour service in some markets, and researching ways to grow share and create oppo