date:Apr 16, 2013
gye is currently concentrating on the sales of middle brand wine, which may to some extent damage the brand image. Overseas promotion has thus become a way to maintain its image of world famous high-end wine.
In recent years, Wuliangye has increased its investment in North America, and central and eastern Europe.
In the long term, internationalization is the inevitable trend of development for China's national industry, but the effect is not good in the wine industry, Zhao Youxiang, a wine i