date:Apr 16, 2013
ionally the Tuesday before Lent has been the day people indulge themselves with sweets before giving them up for Lent.
Riesbecks, however, starts promoting paczki weeks before the start of Lent, and then also sells them on weekends during Lent.
The 15-unit independents bakery director, John Chickery, told SN the placement of 22 colorful billboards throughout Riesbecks marketing area this year undoubtedly helped push sales 4.73% over sales for the same number of weeks last year.