date:Apr 15, 2013
so favours spurious manufacturers to sell their products on the basis of cost arbitrage.
RD
Industry players also felt that their prowess in research and development would help them move beyond global brands and develop local, indigenous products to suit regional palates, thereby driving further growth in the market. These innovations are meant to address the low per-capita consumption of packaged beverages and will create both a direct and an indirect impact.
Regulatory aspect
The industr