date:Apr 10, 2013
ood taste, easy meal preparation and a delivery method that places a priority on customer service. As a result, the frozen meals are in single-serving trays with easy-to-open packaging and simple heating instructions.
Mr. Abrams said the company will evaluate how the launch goes before introducing plans to expand the service to other markets.
While it was designed with seniors in mind, the Betty Crocker Kitchens meal delivery service is for anyone who is looking for easy-to-prepare, great-tast