date:Apr 08, 2013
Matthew Ryan has joined Starbucks Coffee Co. as global chief strategy officer.
Matts innovative approach to customer analytics, market segmentation and brand optimization will bring a new level of insight and imagination to Starbucks and our significant brand ambitions, said Howard Schultz, chairman, president and chief executive officer.
Mr. Ryan will serve on Starbucks senior leadership team and will lead Starbucks long-term strategic planning process; improve the monetization of Starbucks r