date:Apr 07, 2013
less on April 14 comes as the $200 billion fast-food industry is in turmoil. Fast-casual chains such as Panera and Chipotle have snatched serious market share, and much-improved supermarket takeout sections have lured away customers.
KFC, which has 4,400 American restaurants, also has a timing problem: Most folks prefer to go there for dinner yet, the fast-food industrys mainstay is lunch. Just as crucial, the demand for convenience that lets folks drive with one hand while gobbling lunch with