Changing age structure drives Brazilian consumers’ preference for soy products: Report
date:Apr 05, 2013
re bought urban locations. Female consumers formed 58.4% of the market, over male consumers.

Kids and babies dominated the market with 24.1% share, followed by tweens and early teens with 15.4% share.

In terms of dollars, soy drinks had 41% share, milk had 39% share while desserts had the remaining share.

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