date:Apr 02, 2013
same-seeded bun. With minimal rebranding from its current gray puck-patty burgers, the fast food King will be able to lure in home diners who were previously wary of the social stigma of hitting up a drive-thru at 5 p.m. by themselves. With both the lonely frozen food and low-cost fast food burger markets locked up, Burger King's Banquet Dinner Pressers will only open the door to further market segmentation and innovation.