Woolworths opens new battlefront to secure cheaper drinking milk
date:Mar 29, 2013
rket said will be jointly developed by the farmers and Woolworths.

Woolworths has said that most of its meat and fresh produce is being sourced directly from the producers, but that the trial with the Manning Valley dairy farmers will be the first time an Australian retailer has contracted farmers directly for the supply of drinking milk.

Most dairy farmers sell their milk to milk processors, who then on-sell it to supermarkets and other retailers. But under the trial, milk processors would si
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