date:Mar 26, 2013
New research from Mintel, a leading market research firm with worldwide presence, has highlighted that it is India leading the way in the packaged rice market across the Asia-Pacific Region.
The research reveals that new product development in packaged rice in India has more than doubled in the past two years, with over 200 packaged rice launches in 2012 compared to around 100 in 2011, according to a press release sent out to the media by the firm.
Furthermore, in 2012, India was the most act