date:Mar 20, 2013
ef quality lawsuit.
Taco Bell's quality score dropped to a low of minus-10 after news of the meat quality lawsuit hit in 2011, according to YouGov BrandIndex. Its current score has improved to 4, but still lags 8 for McDonald's and 14 for Chipotle.
Every restaurant operator, including industry leader McDonald's, hopes to attract a broad audience with both value and premium-priced food - and they all struggle to get it right, said Bob Goldin, an executive vice president at food service consulti