date:Jun 07, 2012
fiscal 2011.
In the companys Foods segment, increased promotional spending, primarily in response to competitive pressures to protect market share, negatively affected results. However, during the fourth quarter Bob Evans received an authorization from its largest customer for shipment of one of the new varieties of our frozen breakfast burritos that was launched in January.
We believe the effort we have put into rebuilding our frozen foods presence is beginning to pay off, Davis said. Along