date:Mar 15, 2013
ol students on developing start-up skills.
Before they committed to a graphic-style history, Mr. Nalebuff studied how to write a comic book. But the graphic style had typically not been linked to more ponderous business stories, an area for which it may be well suited, said brand experts.
The graphic approach blends with the Web and digital communications, including the infographics, that all of us use, said Michel Ruby, executive creative director at Stein Partners Brand Activation. Pictures