date:Mar 15, 2013
With a hat tip to the success McDonalds Corp. has achieved in the United States, David Novak, Yum! Brands, Inc.s chairman and chief executive officer, said the goal for his company is to replicate McDonalds U.S. success in China.
We have an enormous KFC opportunity in China, he said during a presentation at the Bank of America Merrill Lynch Consumer Retail Conference. I always like to compare the opportunity we have in China with that of McDonalds in the United States, where you know McDonalds