Wal-Mart won’t use private label to ‘pump up profit’
date:Mar 14, 2013
While the nations largest grocery retailer plans to offer more private label products later this year, it is not a strategy that will be employed to replace or pump up profit, said Charles Holley, executive vice-president and chief financial officer of Wal-Mart Stores, Inc.

Speaking to analysts at the Bank of America Merrill Lynch Consumer Retail Conference held March 12 in New York, Mr. Holley said Wal-Mart doesnt view private label like some other retailers, and considers itself a brand reta
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