Safeway sets sights on health and wellness
date:Mar 13, 2013
pretty amazing when you think about our footprint. Were the No. 2 organic brand, and obviously were not in every state in the United States.

The final big brand that Safeway is using to grow its health and wellness presence is Eating Right. Launched in 2007, Eating Right products include at least one Spot Your Needs dietary benefit, including high fiber, low sodium, low fat and multi-grain. Ms. Dietz said Safeway has conducted research and spent time with consumer targets and found there is an
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06/29 04:34