Sin tax debate: Make the healthy choice the cheaper choice
date:Jun 06, 2012
a greater margin on these products,Winkler says.

If they gave part of that margin away then you would make sugarless drinks cheaper for consumers, but the industry would actually be more profitable because people would move towards these products [with higher margins] rather than the more expensive sugary drinks.

Agricultural policy:

Winkler believes that raising support prices for limited production quotas, of milk fat, meat fat and sugar would help increase the pressure to reformulate by in
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