L.A. Libations invests in chia smoothie company Chia\Vie
date:Mar 11, 2013
e Reith said of the product and interactions with potential retailers at Expo West. We dont have to explain it to everyone. Thats helped.

Despite slow-moving consumer interest, however, awareness of the products is high there were many new products incorporating chia as a primary or secondary ingredient at the Expo. According to Stepper, thats a sign of things to come.

As with coconut water, for a while industry buzz overran the available supply of products, Stepper said. Then it just hockey-
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