date:Mar 06, 2013
nt official who declined to be named said his country will draft a new labelling strategy to reassure consumers in the EU, a major importing region.
The strategy is to differentiate ourselves from Indonesian palm oil where most of the forest clearing is happening. In Malaysia, on the other hand, we are running out of land, the official said.
Hans van Trijp, professor of marketing and consumer behaviour at Wageningen University in the Netherlands, said labelling would not on its own bring any c