date:Feb 27, 2013
The new megatrend is based on loyalty cards through Smart phones. In 2012, Narvesen and 7-Eleven launched a new loyalty card for coffee. Loyalty cards among customers give better business to the company and the fact that customers are using mobile phones offers a great opportunity to integrate a future loyalty card into an application. The stamp will be given digitally at checkout. For example, Narvesen launched Narvesen apps for iPhones and smartphones, enabling consumers to easily find.
Eurom