date:Feb 26, 2013
rison with earlier explosive expansion. But KFC and other Western fast food chains also face mounting competition from young but ambitious Chinese rivals.
The locals started out copying global brands but are developing their own identity and the elusive skills to manage chains of hundreds of outlets and networks of far-flung suppliers.
One chain, Yonghe Dawang, copied KFCs Colonel Sanders logo so closely with its image of a smiling, grandfatherly Chinese man that Western tourists did a double-