General Mills, Häagen-Dazs launch sustainable vanilla sourcing program
date:Feb 22, 2013
lue at the farm level, vanilla growers should be able to significantly increase their incomes, which should benefit entire communities in the region. The program also will focus on building vanilla curing and storage facilities.

General Mills also has worked to deepen the worlds understanding of the vanilla plant, which also should benefit growers in Madagascar. For example, the company is funding cutting-edge research to map the vanilla genome. The research, already underway at the University
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