Samuel Adams to launch Boston Lager in cans
date:Feb 20, 2013
o maximize the early enjoyment of the malt sweetness, it adds.

Kochs end goal in developing a new can is to provide drinkers with the best possible Boston Lager drinking experience when they prefer the convenience of a can without compromising the taste of the Boston Lager, the company says.

The new Sam Can required a million dollar investment in special equipment tooling along with time, research and testing, Koch explained in a statement. This new can will also cost more than the standard ca
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