date:Feb 17, 2013
Research from market research firm Nielsen, New York, found that U.S. consumers love to indulge their sweethearts on Valentines Day especially with specialty beverages.
The market research firm predicts that more than 2 million bottles of sparkling wine will be sold this week. In fact, the week of Valentines Day is the No. 1 week for sparkling Moscato sales, it says.
However, this sparkling wine boost does not apply to all label origins. Sales of Italian and Spanish sparkling wines typically